Innovative creative designer and integrated marketing professional
sales promotion materials / presentations / print ads / sell sheets / invitations / custom publications /
website content management / logos / event collateral / e-blasts / digital ads / social media posts
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PRINT ADS
Created advertorials for clients as well as
in-house promotional ads. Also conceptualized and created creative mockups for sales reps to sell to potential clients.
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LOGOS
Logos created for businesses, events and branded program extensions.
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INVITATIONS
& STATIONERY
Invitations created for company and client-sponsored events. Stationery and business cards designed and produced for editorial, marketing and sales.
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MAGAZINES
Art Director for Portable Computing and Lending Intelligence magazines. Created a teaser section in Popular Photography magazine for SONY's Imaging Edge custom publication.
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SELL SHEETS
Created sell sheets to promote brand programs
and events, special magazine issues, and
digital opportunities.
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PRESENTATIONS & MEDIA KITS
Created presentations for sales opportunities, licensing ventures, event recaps, and the CEO's Town Hall meetings. Produced the media kits for multiple brands.
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MENTOR SERIES
The Mentor Series was a Popular Photography program sponsored by Nikon.
16 treks were planned each year offering a photographic teaching experience with
Popular Photography staff and Nikon
expert photographers.
Promotional and program materials included:
Spreads and one-third ads in Popular Photography magazine, sell sheets, eblasts, enewsletters, banner ads, trek booklets, trek surveys, and trek recaps.
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EVENTS
Produced annual event signage and collateral for multiple brands.
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VIDEOS
Created videos for the Vendome Group using Powtoons software.
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MISC.
• Calendars for Field & Stream licensing
• Kolping monthly newsletter
• Dinner menus for SAVEUR test kitchen